An insurance broker resume that says "sold insurance and serviced clients" hides what an employer screens for: the book and premium you manage, the clients and retention you keep, your growth, and the lines you place. What a brokerage hires a broker for is the ability to win and retain clients by placing the right coverage — growing a profitable book. A resume that earns interviews proves it with premium, retention, and growth. Here is how to write one.
In one line, your resume should answer: did you win and retain clients and grow a profitable book?
Lead with measurable outcomes:
Every claim carries a number: premium and clients, retention, new business, and growth. For turning brokerage work into measurable bullets, see how to quantify resume achievements.
Group your broker skills so they scan fast:
Keep it to what you actually do. For structure, see how to write the skills section on a resume.
Make your angle clear:
If your work spans claims or loss prevention, link the right neighbors: claims examiner and loss control specialist. Match which side you stress to the posting — see how to tailor your resume to the job description.
Highlight book and premium, clients and retention, growth, and lines and markets. Use numbers — premium volume and clients, retention rate, new business, and growth — so a reader sees that you won and retained clients and grew a profitable book, instead of just "sold insurance." Keep your license and designations visible.
Use concrete metrics: book premium and revenue, clients managed, retention rate, new business written, growth rate, and lines and carriers. For example, "$5M book, 120 clients, 95% retention, $1.2M new business, +18%/yr" is far stronger than "serviced clients." Lead with premium, retention, and growth.
Yes. A property-and-casualty (and/or life) license is required to place coverage, and professional designations (CPCU, CIC, ARM) signal expertise and commitment, so list them prominently with your book and results. A broker resume that makes licenses and a strong, well-retained, growing book immediately visible is exactly what brokerages screen for. Showing both credentials and book results is what gets you hired, so make both clear.
An insurance broker represents the client, shopping multiple carriers to place the best coverage — so the resume leads with book premium, retention, new business, and carrier markets. An insurance agent represents one or a few carriers and sells their products. Emphasize placement, multi-carrier markets, and client advocacy for broker roles, and shift toward carrier product sales and quotas if you're targeting an insurance agent title.
An insurance broker resume wins when it proves you won and retained clients and grew a profitable book. Lead with premium, retention, and growth instead of duties, and your resume will stand out. When it's done, run it through Prism Resume's free check: prismresume.com.
Wondering how your own resume holds up?
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